Gerilyn Hayes

Gerilyn Hayes is the Senior Copywriter for NaturallyCurly. She focuses on textured hair care product innovations and efficacy. When she's not writing copy, Hayes volunteers for Meals On Wheels of Central Texas, writes and records music, and publishes texture-positive content on her social networking platforms.

Recent Posts

Women with Textured Hair Opt for DIY, Not Salons

By Gerilyn Hayes on Aug 10, 2017 7:00:00 AM

1 in 4 women with textured hair say they never go to the salon.

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NaturallyCurly Editor’s Choice 2017 Award Winners Announced

By Gerilyn Hayes on May 22, 2017 11:48:56 AM

The deliberations are over. The votes are in. The winners are here! 

After several months of product testing, clarifying hair strands and scalps, feeling overwhelmed by efficacy (and sometimes underwhelmed for lack thereof), the NaturallyCurly Editorial team has chosen hair care brands, collections, and products that best address their individual curly and textured hair concerns. From length check-worthy elongating gels to 2-in-1 skin and hair butters, the team has selected products that are deemed most effective, innovative, and significant across the market.

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Natural Hair Consumers No Longer Want Segmented Hair Care Aisles

By Gerilyn Hayes on Mar 21, 2017 12:14:23 PM


An exclusive study shows women with curly and textured hair, or natural hair, want to access products for their hair texture in the main aisle of retail stores. With these results, TextureMedia’s Senior Copywriter Gerilyn M. Hayes implores retailers to respond to consumers’ need for representation in the general market aisle.

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